Pricing plans
Transparent usage-based pricing for teams running direct and programmatic advertising.
Start small, scale with traffic, and pay for the request volume you need.
| Choose your plan | Starter $49 / mo Includes 1M ad requests | Premium Most popular $199 / mo Includes 10M ad requests | Ultimate $599 / mo Includes 50M ad requests |
|---|---|---|---|
| Try for free | Try for free | Try for free | |
| BEST FOR | Simple direct ad serving | Growing ad operations with video, programmatic, and API access | High-volume programmatic and enterprise operations |
| Usage | |||
| Included ad requests 1 | 1M Usage estimator | 10M Usage estimator | 50M Usage estimator |
| Included empty programmatic requests 2 | - | - | 15M |
| CDN bandwidth | No hard limits | No hard limits | No hard limits |
| File storage For images, video files | 0.5 GB | 5 GB | 10 GB 3 |
| User accounts Advertisers and publishers | 100 | 3000 | No hard limits |
| Ad formats | |||
| Image banners jpg, gif, png, webp | |||
| Third-party ad tags | |||
| HTML5 ZIP banners | |||
| Native ads | |||
| Popups TabUnder, TabUp, PopUnder | |||
| Background branding | |||
| Direct (Smart) links | |||
| Banner wrappers Interstitial, Sidebar, Push Down, Slider, Interscroller | |||
| Custom ad sizes | |||
| VAST wrappers Third-party VAST tags republishing | |||
| VAST complete support Linear, Non-linear, SIMID, VPAID, VMAP, Companions | - | ||
| Video banners File and Linear VAST based | - | ||
| Web-push and In-page notifications | - | ||
| Email banners Advertising in email newsletters | - | ||
| Native templates | - | ||
| Programmatic ads | |||
| OpenRTB | - | ||
| XML/JSON feeds | - | ||
| VAST S2S/in-app/CTV tags | - | ||
| Prebid.js adapter | - | ||
| Prebid Server adapter | - | ||
| Custom Prebid adapter Alias for our adapter | - | - | |
| Multicurrency bidding Automatic bid currency conversion | - | - | |
| Bid adjustment rules By domain, app. bundle, country, etc | - | - | |
| Google Real-time Bidding | - | - | |
| Private deals (PMP deals) | - | - | |
| Ads delivery & targeting | |||
| Frequency capping | |||
| Budget and limits | |||
| Location targeting | |||
| Device targeting Type, OS, Browser, Language | |||
| Carrier/ISP targeting IP ranges | - | ||
| Custom targeting Based on external key-value data | - | ||
| Retargeting / Remarketing | - | ||
| Auto optimization CTR and conversion-based | - | ||
| Ad lazy loading | - | ||
| Delivery pacing Evenly, frontloaded, manual | - | ||
| Zone auto refreshing | - | ||
| Traffic quality filters | - | ||
| Statistics & reporting | |||
| Conversion tracking | |||
| Report export | |||
| Shared reports | |||
| Report presets | - | ||
| Scheduled reports | - | ||
| Viewability tracking | - | ||
| VAST event tracking | - | ||
| Loss reasons report | - | - | |
| Power BI integration Data export to Power BI / Fabric | - | - | Addon |
| Data retention Applies to main statistics | 12 months | 18 months | 30 months |
| White-label | |||
| Custom panel domain | |||
| Pre-designed themes | |||
| Custom CSS styles | - | ||
| Custom ad serving domains | - | ||
| Custom mailer | - | ||
| Ad branding Logo on display ads | - | ||
| Ad extensions Menu and label on display ads | - | ||
| Accounts | |||
| User panels For advertisers & publishers | |||
| Self-service in user panels | - | ||
| Referral programs | - | ||
| Notifications subsystem | - | ||
| Manager accounts With configurable permissions | - | ||
| Finance management | |||
| Payment gateways PayPal, Stripe, Coinbase, and others | - | ||
| API | |||
| JavaScript API Callbacks, dynamic ads loading | |||
| REST API Management, Reporting | - | ||
| Decisioning API OpenRTB, XML/JSON feeds | - | ||
| Security | |||
| Two-factor authentication | |||
| Role-based access With flexible permissions | - | ||
| Audit trail History of changes | - | - | |
| Extra security options E.g. auto logout due to inactivity | - | - | |
| Single sign-on (SSO) Sign-in with Google, Microsoft Azure | - | - | |
| Infrastructure & availability | |||
| Ad serving availability | High availability 4 | 99.9% 4 | 99.99% SLA |
| Data center selection EU and US available | - | - | |
| Support | |||
| Support plan | Basic | Standard | Priority |
| Knowledge base | |||
| Email / web form Ticket-based | - | ||
| Chat Private chat with an expert | Addon | Addon | Addon |
| AdOps service Let us manage your ad server | Addon | Addon | Addon |
| Try for free | Try for free | Try for free | |
1 There are no hard usage caps. Learn how billing works.
2 Learn about empty programmatic requests.
3 Limit can be increased for an additional monthly fee.
4 SLA credits apply only to the Ultimate plan.
* Adserver.Online is a technology platform. We do not buy or sell traffic or media.
2 Learn about empty programmatic requests.
3 Limit can be increased for an additional monthly fee.
4 SLA credits apply only to the Ultimate plan.
* Adserver.Online is a technology platform. We do not buy or sell traffic or media.
