In today’s fast-paced digital landscape, advertisers face an uphill battle to capture audience attention amidst the noise. An ad creator knows they need to produce fresh, high-quality content on a continuous basis to stay ahead of the competition and drive sustainable results. They also know they need to diversify with innovative ad formats like native advertising. The problem is that crafting unique, compelling ads demands time and resources. As a result, many marketers and ad creators are left stretching their budgets, scrambling for new assets, or even just reusing ill-fitted creatives from other platforms.
So, what if there was a solution that could revolutionize the way that native ads are created, freeing advertisers from the constraints of traditional methods?
That’s where Taboola’s GenAI Ad Maker comes in. Taboola is utilizing the power of Generative AI tools such as Chat GPT and Stable Diffusion to make it easier for advertisers of all sizes to benefit from creative diversity in their campaigns. With this groundbreaking tool, an ad creator has the power and flexibility to generate high-quality ads tailored to their brand’s unique identity and target audience — and built just for native placements.
Discover How GenAI Ad Maker Transforms Ad Creation
GenAI Ad Maker was also designed with Taboola’s best practices and content policies built in. Meaning, advertisers don’t need to spend hours creating or repurposing content to start launching ads across our platform of over 9,000 publisher properties. Whether you’re a small business owner or a seasoned marketing professional, GenAI Ad Maker helps you kickstart your ad campaigns on Taboola with ease.
“Taboola’s AI-powered ad creator is absolutely amazing,” said Joe Burton, founder and CEO of ROI Marketplace. “We spend millions of dollars on native advertising every month, and we’re always looking for new ways to get the best creatives out there in the most efficient manner. GenAI Ad Maker allows us to do that all for free and really hone in on top-notch creatives, images, and headlines daily. It’s helped our campaigns in a tremendous way.”
Here’s a closer look at how Taboola’s GenAI Ad Maker can help ad creators revolutionize ad creation for the open web.
Create Ads that Perform Better, with Higher Approval Rates
First, let’s talk about what’s most important: Your bottom line. Taboola’s GenAI solution has already helped native advertisers save time and money on ad creation while enhancing their campaign results.
According to beta tests, advertisers have seen a significant increase clickthrough rates (CTRs) and conversion rates (CVRs) after refreshing their content with GenAI Ad Maker, such as by replacing image backgrounds or creating variations of existing content.
“Taboola’s GenAI Ad Maker is a game-changer for us,” said Fabien Schwartz, Co-Founder & Director of Schwartz Consulting. “It’s helped us improve our ability to build new creative assets and beat user fatigue. Our team uses the tool daily; it’s been a great way to improve our overall CTR and conversion rate.”
Beta data showed that GenAI Ad Maker significantly decreased content review rate by 70% compared to ads that were not created with Taboola’s generative AI Tool. Meaning, launching high-quality native ads is now quicker and easier than ever.
How to Quickly Generate Free, Original Ad Creatives
You shouldn’t have to start from scratch every time you want to create another original, high-quality ad for your target audience. With GenAI Ad Maker, you can either refresh an existing asset or build an entirely new asset for your campaign — in seconds.
For example, you might use GenAI Ad Maker to:
Create New Ad Titles and Descriptions
Generate compelling copy for your ads based on data-driven recommendations and trends. Simply answer a few questions about your campaign goals and audience, and GenAI Ad Maker will do the rest.