Pricing
Flexible plans to fit every mission
Whether you're just getting started or scaling your organization, we have customizable plans that are right for you.
Starter
Get your idea off the ground with this essential starter kit
What's included:
- Integrated people database starting at 500 contacts and up to 5K contacts
- Website with standard templates built for action
- Email blast functionality
- Payment and donation processing
- Events and ticketing
ActionButton Basic included for easy-to-share quizzes, polls, petitions, and more
Check voter registration (US Only)
- Add on additional websites, text messaging, and ActionButton+
Starter Add-ons
1 additional website
+ $9/mo
Phone number, text messages & registration
Use a virtual phone number to send text message blasts to a group of supporters. Text keywords allow people to take action from their phone without filling out forms. Text messaging is only available in the continental U.S. & Canada.
View text message pricingPro
Equip your team with world-class features you can add on as you need
Everything in Starter, plus:
- Integrated people database starting at 500 contacts and up to 10K contacts
- Custom fields and permissions
- Membership management
- Drip email automations and a/b testing
- Address geocoding and turf cutting
- Walk and call sheets
- Autodistricting
- Precinct point people
- Contact lawmakers and decision-makers with
ActionButton Plus
- Access to more add-ons to supercharge your nation
Pro Add-ons
Everything in Starter, plus:
Customization pack
- 5 additional custom fields
- 2 additional permission sets
+ $29/mo
Membership pack
- 4 additional membership types
+ $39/mo
Automation pack
- 4 additional drip automations
+ $39/mo
Election pack
- 3 additional permission sets
- 2 additional running automations
- 2 additional membership types
- 10 additional custom fields
- 1650 additional text messages per month
+ $89/mo
Enterprise
Our most powerful plan, all inclusive, with dedicated support and purpose-built analytics
Everything in Pro, plus:
- Custom database capacity and unlimited email sends
- Dedicated Enterprise Account Manager and tailored onboarding planning
- Custom implementation services
- ‘Groups’ to manage distributed organizing/teams
- Custom report builder and analytics via NationBuilder ‘Insights’
- Lower payment processing rates
- Maximum concurrent email automations
- Maximum custom fields, permission sets and memberships
- Access to developer API and single sign-on
- Unlimited access to all
ActionButton Plus actions
- All Starter and Pro add-ons included, plus access to even more
Enterprise Add-ons
Everything in Starter and Pro are included in your plan, plus:
NationBuilder Insights
Make informed decisions to take your organizing to the next level, and get to know your supporters with machine learning and data insights.
Custom price
NationBuilder Network
Make everyone's life easier with unified infrastructure for your headquarters and local chapters.
Custom price
Learn moreEnhanced email & texting
Dedicated email IP and SMS short code options.
Custom price
If contacts exceed maximum allowable capacity for a given plan, additional costs will apply.
Explore all features
| Feature | Starter | Pro | Enterprise |
|---|---|---|---|
| Importing & Exporting | |||
| Importing & Exporting | |||
| Dynamic profiles | |||
| Dynamic profiles | |||
| Goals and trends dashboard | |||
| Goals and trends dashboard | |||
| Paths | |||
| Paths | |||
| Targeting & Segmentation | |||
| Targeting & Segmentation | |||
| Contact logging | |||
| Contact logging | |||
| Relationships | |||
| Relationships | |||
| Import voter data and election history | |||
| Import voter data and election history | |||
| Advanced privacy tools | |||
| Advanced privacy tools | |||
| Mapping and turf cutting | |||
| Mapping and turf cutting | |||
| Walk and call sheets | |||
| Walk and call sheets | |||
| Auto-districting and precinct assignment | |||
| Auto-districting and precinct assignment | |||
| Custom fields | |||
| Custom fields | 5 (+Add-on) | 100 | |
| Full membership functionality | |||
| Full membership functionality | 1 (+Add-on) | ||
| Single sign-on | |||
| Single sign-on | |||
| Developer API | |||
| Developer API | |||
| Contact capacity | |||
| Contact capacity | 5,000 | 10,000 | Custom |
| Database capacity | |||
| Database capacity | 25,000 | 100,000 | Custom |
| Feature | Starter | Pro | Enterprise |
|---|---|---|---|
| List segmentation | |||
| List segmentation | |||
| Email blasting with full liquid | |||
| Email blasting with full liquid | |||
| Email analytics | |||
| Email analytics | |||
| 1:1 and incoming email | |||
| 1:1 and incoming email | |||
| Autoresponses | |||
| Autoresponses | |||
| Scheduling | |||
| Scheduling | |||
| Unsubscribe page | |||
| Unsubscribe page | |||
| Automated email series | |||
| Automated email series | 1 | 1 | |
| Virtual phone number & voicemail | |||
| Virtual phone number & voicemail | Add-on | ||
| SMS/MMS & keywords | |||
| SMS/MMS & keywords | Add-on | 350 credits (+Add-on) | Custom |
| Email A/B testing | |||
| Email A/B testing | |||
| Options for Dedicated email IP address | |||
| Options for Dedicated email IP address | Custom | ||
| Dedicated texting short code | |||
| Dedicated texting short code | Add-on | ||
| Email caps | |||
| Email caps | 20,000 | 100,000 | Custom |
Supercharge your nation with add-ons
Starter Add-ons
1 additional website
+ $9/mo
Phone number, text messages & registration
Use a virtual phone number to send text message blasts to a group of supporters. Text keywords allow people to take action from their phone without filling out forms. Text messaging is only available in the continental U.S. & Canada.
View text message pricingPro Add-ons
Everything in Starter, plus:
Customization pack
- 5 additional custom fields
- 2 additional permission sets
+ $29/mo
Membership pack
- 4 additional membership types
+ $39/mo
Automation pack
- 4 additional drip automations
+ $39/mo
Election pack
- 3 additional permission sets
- 2 additional running automations
- 2 additional membership types
- 10 additional custom fields
- 1650 additional text messages per month
+ $89/mo
Enterprise Add-ons
Everything in Starter and Pro are included in your plan, plus:
NationBuilder Insights
Make informed decisions to take your organizing to the next level, and get to know your supporters with machine learning and data insights.
Custom price
NationBuilder Network
Make everyone's life easier with unified infrastructure for your headquarters and local chapters.
Custom price
Learn moreEnhanced email & texting
Dedicated email IP and SMS short code options.
Custom price
Support
FAQs
Everything you need to know about the product and billing. Can't find the answer you're looking for? Please chat to our team.
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If you start a 14-day free trial of our Starter or Pro plan, you'll have complete access to the NationBuilder platform (with the exception of sending email blasts). We'll send resources to help get you started, and then at the end of the trial period, your account will roll into an annual or monthly subscription on the plan and setting you've selected. At any time during your trial period, you can visit the “Settings” tab in your Control Panel to change your plan type and select any add-ons you choose to include once your trial ends. If you're interested in learning more about our Enterprise plans, fill out the contact form and our team will be in touch.
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For your convenience, you can choose between monthly and annual billing. Monthly billing is based on the number of people in your database at the time of billing each month, as well as any add-ons or bundles you include in your plan for that month. You get a discount for prepaying on annual billing, and any increases in the number of people in your database or add-on features are discounted as well. Customers on our Starter and Pro plans can expect to pay 20% more on monthly billing than they would on annual billing.
Your credit card won't be charged until the conclusion of your 14-day free trial. At that time, you'll be charged the monthly price of the plan you select when you start your trial. If you choose to change your selected plan, you can do so at any time in the Settings tab of your NationBuilder control panel. If you'd like to send an email blast or purchase any add on features, you can do after your trial ends, or choose to convert out of trial early by taking one of those actions.
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Add-ons are packs and bundles of additional features you can purchase to customize your NationBuilder plan for your organization and your use case. Add ons are available for an additional monthly cost to help you supercharge your organizing work.
Add ons can be purchased within the Account Settings of your Control Panel in the Add-Ons tab of the Contacts and billing section once you complete your 14-day free trial.
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You can shut down your nation at any time and you will not be charged. You own your own data, so you can always do a full export of your database before you cancel.
Add-ons are available on a monthly basis, so if you anticipate that you won't need your added-on features anymore, you can always remove them. If you'd like to resume, you can add them back to your plan again via [your account settings within the Control Panel]. Our goal, though, is to provide you with features that can help you grow, and that you'll want to keep using them to make your organizing efforts that much more effective.
“We wanted to provide [people] with ways to add their voice to the issues that matter to them and that can make a difference in their lives. NationBuilder allowed us to do all this. We saw our supporters move through ladders of engagement and watched many become super activists. It's been powerful.”
Laurie Antonin
Digital Outreach at Canadian Labour Congress
Laurie Antonin