

a fucking psyop … It is not a conspiracy, it’s a really effective way to farm engagement for basically free.
Right, I think there is very few people actively trying to rage bait others. Sure there are some trolls but the problem at scale is rather blind metrics. There are instead very number smart people, PhDs in machine learning, economics, etc who are brilliant at tweaking mechanisms in order to make a number, e.g. engagement, keep on going up. They might take a benign example, e.g a cooking recipe, and split the audience between more critical vs more positive. They noticed that indeed when they do so, when they artificially create affinity groups, people do reply/like/etc more. They then generalize that technique to other features (e.g. gender, age, etc), run it again at scale, show their project manager that indeed engagement increases and they get a promotion. They have literally no idea of the damage they make, they might in fact actively do their best to ignore the negative side effect.
Number goes up, users get depressed, profit is what matters in this inhumane medium.














I mean… have you tried asking around? You can ask family and friends, sure, but that’s biased. You can also ask strangers in the street, shops, etc. It’s awkward but it’s more representative. Sure there is again a bias based on where you live but if you don’t trust media (which is fair, even though they do cite a Pew Research survey) nothing is preventing you from conducting your own survey.
FWIW I did and I won’t share my outcome (as it might bias your answer or process to possibly replicate, more importantly, it’s not the point) and it lead to interesting discussions. I try to do that from time to time about other topics too.