The mayor-elect built the greatest field operation by any political campaign in the city’s history – by getting New Yorkers to talk to eachother. Can Democrats learn from his success?

Whether you think Mamdani is a huge LIB or not, there’s some lessons to take away from this campaign:

  • Have some fun events to break up the canvassing. Socialist Soccer sounds fun!
  • Volunteers can have a little gamification, as a treat
  • Start early and test your core message with a small canvass
  • Talking to people in person is better than any amount or propaganda