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We don’t win you keywords.
We win you customers.
Customers are out there searching for what you do, but search is a crowded place. Our paid media team flips the script: instead of hoping they find you, we find them. Using the latest AI-powered analytics and proprietary technology, we target high-quality leads and drive them straight to your business.
PPC and paid search Real-time bid management Industry-leading attribution Local-first targeting
Paid media that targets customers, not just clicks.
SEM is a data-driven discipline, not a gut feeling. Here is what a dedicated paid media specialist brings to your account.
Find your ideal audience
We do not target demographics, we target customers: the people most likely to convert, brought right to your website for the consistent ROI that fuels growth.
Creative that converts
The right message matters as much as the right person at the right time. Our creative team crafts engaging, compelling ads built to drive clicks.
Real-time bid management
We continuously optimize bidding to maximize performance, lift click-through rates, and deliver cost-effective results in a competitive landscape.
Data-powered keyword insights
We start with comprehensive keyword analysis, not just the most competitive terms, but the ones that will actually drive your business forward.
Industry-leading attribution
Attribution keeps getting harder. We invested in best-in-class attribution so you always know exactly which channels and campaigns produce your leads.
Real-time spend and CPA reporting
A live dashboard for spend, conversions, and cost-per-acquisition, any time. You always know what is working and what each customer costs to win.
How does paid media grow your business?
There is an entire subset of customers who rarely scroll past the ads, and they will not find you unless you advertise. By driving high-value, ready-to-convert local leads to your website, you get the first chance to win their business.
You get a dedicated paid media specialist and full-funnel campaigns that nurture customers across the journey, not a one-shot ad and crossed fingers.
- A dedicated paid media specialist on your account
- Realistic goals modeled for your industry and market
- Local-first targeting, keywords, and ad copy
- Full-funnel nurture that builds brand loyalty from the first touch
Your ad spend should produce customers, not just clicks.
Paid media does not work in a vacuum. The leads your ads generate flow into Skout, which captures and qualifies every one, while Skout IVR fires the right conversion signals back to Google and Meta so the algorithm learns what a real buyer looks like and finds more of them. Closed-loop attribution ties every dollar of spend to revenue in your CRM.
See how it fits the Ascent ToolkitPaid media is one piece. See the whole engine.
Everything City Ranked builds works as one system. Here is where to go next.
Revenue System
How we turn marketing into a predictable revenue engine.
The 10 Levers
The ten channels we pull every week to hit your number.
The Ascent Toolkit
The proprietary software that runs the entire system.
Skout
The AI-powered platform our marketing automation runs on.
GPS-SEO
Our flagship hyper-local SEO software, proven to increase results since 2012.
Home Services
Pest control, plumbing, HVAC, landscaping, and more.
Case Studies
Real, documented results from the businesses we have grown.
Enterprise Accounts
One team across every brand for PE and multi-location operators.
Let’s turn ad spend into customers.
Search engine marketing has no shallow end. Book a quick demo and our paid media team will show you how we build and fine-tune campaigns that drive qualified, ready-to-convert leads, so you can focus on growing your business.
No pitch deck. No commitment.