Media kit
W3C logo
The 1 October 2025 video below, introducing our new logo, includes a lot of movement.
Some people might prefer to read the transcripts below, or listen to the described version without watching it.
Discover our new logo and (re)discover what W3C does (01:07).
(A version of this video with audio description is available.)
Video transcripts
Textual description of the video
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From the very beginning, from a single dot, to a complex system, we are:
- open
- human
- innovative
- inclusive
For you, for everyone.
We champion:
- accessibility
- internationalization
- privacy
- security
We offer a neutral, open forum with diverse voices.
We are global, international, truly world wide.
We are the World Wide Web Consortium.
And together, we develop open web and royalty-free standards for a web that empowers humanity.
Together, we make the web work — for everyone.
Textual description of the sound, text, and graphics of the video
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A flowing blue wave design appears on a black screen while an ancient modem sounds. The words ‘From the very beginning’ appear in white, slightly blurred, hinting at the start of a story or a journey.
Ambient music starts. Dark-to-lighter-blue curved lines ripple upwards and fan out, becoming concentric circles. The words ‘from a single dot, to a complex system’ form in white as swirling white dots appear.
A sequence follows showing short video footage in blue and white of diverse people engaging with the web in their everyday activities:
- The words ‘We are open’ appear next to a young woman in a sari looking at a smartphone while carrying a water jar.
- The words ‘We are human’ appear next to two young men looking at a laptop, one wearing a white shirt explaining something to the other, who is wearing a tunic and a turban.
- The words ‘We are innovative’ appear next to a young woman in a hijab using a tablet.
- The words ‘We are inclusive’ appear next to three people of different ethnicities and ages conversing on a couch around a laptop.
- The words ‘We are for you’ appear next to a man wearing headphones and waving to someone on his computer screen.
- The words ‘We are for everyone’ appear next to a man at a desk, reaching to pick up a smartphone.
The next sequence shows a textured circle with a grooved channel leading to it and around it. Marbles roll in, and travel along the groove and around the circle. In the center, symbolizing W3C’s four areas of web standards’ focus, a succession of round, stylized icons appear:
- A person with the words ‘We champion accessibility’;
- A meshed globe containing speech bubbles with the words ‘We champion internationalization’;
- A crossed-out eye within a shield with the words ‘We champion privacy’;
- A padlock within a shield with the words ‘We champion security’.
An animation of several concentric archways form the shape of a white theater with blue shadows next to the words ‘We offer a neutral, open forum with diverse voices’.
A 3D wireframe of a sphere, rotating against a light blue background, appears with the words ‘We are global, international, truly world wide’.
Next, the words ‘We are’ appear in the center of a 3D rotating, white and blue ribbon engraved with the words ‘The World Wide Web Consortium’.
The music becomes more upbeat and playful. The animated W3C logo appears. It depicts a symbol made of three flowing lines that resemble the links of a chain. The words ‘The World Wide Web Consortium’ circle around it.
Concentric circles, white dots, and lines like rays of sunshine appear behind the word ‘together’.
An animated, 3D stack of white, concentric rings form a pyramid of steps. It is surrounded by icons that represent people, connections and building blocks, with the words ‘We develop open web and royalty-free standards’.
The blue screen darkens as a 3D sphere of interconnected, rotating white rings appears with the words ‘for a web that empowers humanity’.
On a bright blue background, five different smiling faces appear in succession behind the words ‘together’.
The upbeat music stops and a sounding of chimes trails away, lingering until the end. The animated W3C logo appears on a white background above the words ‘We make the web work, for everyone’. The sequence ends with the website URL www.w3.org.
W3C brand
Refer to us
You may refer to us as "the World Wide Web Consortium", "the Web Consortium" or "W3C", but not "the W3C".
When using the acronym, please treat it as a proper noun, unless the acronym is used as a singular adjective (e.g., "The W3C Team is small but mighty.")
The corporate form "World Wide Web Consortium, Inc.” or "W3C Inc." are to be used only when referring to the legal entity structure.
Logo
For the W3C logo or any of the many other logos made available by W3C; please see the W3C logo usage policy.
W3C Brand Standards
The W3C Brand Standards (EPUB format) outline internal and external use of the W3C logo, colors, fonts, typography and imagery to ensure consistency in materials and to maintain brand integrity. This document is intended to be used by the W3C Team and those who interact with the W3C Brand.
W3C in a few words
The World Wide Web Consortium (W3C) is an international multi-stakeholder community where member organizations, a full-time staff, and the public work together to develop open web standards.
W3C well-known standards HTML and CSS are the foundational technologies upon which websites are built. The Web Consortium also provides the standards that undergird modern businesses on the web, in areas such as entertainment, communications, digital publishing, and financial services.
W3C specifications are created in the open, provided for free under the groundbreaking W3C Patent Policy and meet the needs of civil society in terms of accessibility, internationalization, security, and privacy.
Value of web standards About W3C standards
Mission & story
The mission of the Web Consortium is to make the web work — for everyone, by creating technical standards and guidelines to ensure that the web remains open, accessible, and interoperable for everyone around the globe.
W3C's vision for 'one web' brings together thousands of dedicated technologists representing more than 350 member organizations and dozens of industry sectors. W3C is a public-interest non-profit organization incorporated in the United States of America, led by a Board of Directors and employing a global staff across the globe.
Founded in 1994 as a global consortium by web inventor Tim Berners-Lee to foster a consistent architecture accommodating progress in web standards, the World Wide Web Consortium relaunched in 2023 by forming an independent organization preserving the member-oriented approach, existing worldwide outreach and cooperation, as well as the core process and mission to shepherd the web by developing open web standards as a single global organization with contributions from W3C Members, staff, and the international community.
Read about W3C history Learn more on W3C mission
Awards & recognition
In 2011, the World Wide Web Consortium was ranked number one in the Top 50 achievements associated with the Massachusetts Institute of Technology (MIT) in its first 150 years.
For its work to make online videos more accessible with captions and subtitles, W3C received a 2016 Emmy Award. For its work to standardize a Full TV Experience on the web, W3C received a 2019 Emmy Award. And for its work standardizing font technology for custom downloadable fonts and typography for web and TV devices, W3C received a 2021 Emmy Award.
There are over 2 billion websites on the web today and a significant number of these, whether large or small, use HTML, CSS and other Web Consortium technologies. From technology powering search engines and blogs, to videoconferencing, W3C standards have been in use since 1996 and are mapping out the future.
Our reach even extends beyond this planet: NASA has used our technologies in the Spirit and Opportunity Mars rovers.
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Interviews
W3C Staff and Working Group participants are among the world's experts in web technologies and their impacts. The Marketing & Communications Team will help put you in touch with these experts to answer questions on web technologies, web standards, and the way W3C does its work.
W3C experts are pleased to be resources to news media and analysts and are happy to schedule interviews or briefings whenever possible. Please send all requests to w3t-pr@w3.org.
Be mindful that interview and briefing requests are currently reviewed in US Eastern timezone. Due to the nature of W3C's distributed global team, request for interviews with short lead times may be challenging for us to accommodate.
Note: w3t-pr@w3.org is a moderated internal mailing-list.
CEO Interviews
The W3C CEO is responsible for all of W3C's global operations, for maintaining the interests of all of W3C's stakeholders, and for sustaining a culture of cooperation and transparency, so that W3C continues to be the leading forum for the technical development and stewardship of the web. Together with the W3C staff, members and other public stakeholders, the W3C CEO develops and communicates the strategic vision and mission of W3C.
Sir Tim Berners-Lee Interviews
Sir Tim Berners-Lee was the first employee of the World Wide Web Consortium, that he founded in 1994 and directed until June 2023, the year W3C re-launched as a public-interest non-profit organization. Since then he became Emeritus Director, and Honorary Member of the Board of Directors.
We no longer arrange interviews with him. We suggest that you read the Tim Berners-Lee FAQ, which may answer some of your questions.
Speaker requests
If you wish for someone from W3C to speak at an event, please write to w3t-pr@w3.org unless the request is for Sir Tim Berners-Lee, in which case, please refer to Tim Berners-Lee speaking engagements.
Media contacts
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