Emma Sheppard
Emma Sheppard is a freelance journalist. Twitter @Emmalousheppard
June 2026

‘Every patient is different’: why inclusivity is at the heart of Sheffield Hallam’s healthcare courses
When students are trained to recognise diversity and offer personalised care, it results in better health outcomes for the communities they go on to serve. At Sheffield Hallam University, that ethos is powering the next generation of healthcare professionals
November 2025
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October 2018
The upstartsBanned ads and Olympic product design: how Heist is shaking up the lingerie marketIt’s worth almost as much as the sportswear market, yet the underwear industry spends virtually nothing on product innovation, and relies on advertising stereotypes. Can Heist’s women-first approach challenge that?





















