Black Friday Sale: Save up to $100 Off on the Father Figure Club
Father Figure Club: A Training Program & Community Built for Dads, by The Hypertrophy Coach (and fellow dad)
You’ve got responsibilities. A family. A job. You don’t have hours to train or time to guess.
You want to look amazing for yourself, your partner, and feel strong, athletic and healthy again for your kids.
This is the plan that gets you there.
If you’re a dad who wants to show up better, in the gym, at home, and in life,
you’re already one of us.
You don’t need more noise, you need a plan. One that builds muscle, strength and confidence, without wrecking your joints or stealing time from your family.
Each split is designed with intention, no garbage volume, no guesswork. Built on proven hypertrophy principles by the Hypertrophy Coach himself.

Progression
You'll build strength week to week without burning out

Muscle Group Emphasis
A balanced program with extra emphasis on the muscles that give you that epic "V-taper" look

Integrated Movement Prep
Quick warmups to prime performance and keep your joints feeling fresh

Execution Cues from Joe
Built-in coaching notes and video demos that cut the confusion

App-Based Tracking
Every set, every rep, every win, tracked in the TrainHeroic app

Built-In Auto-Regulation
Push when life allows, back off when you're smoked from dad duty
This isn't "bro science." It's real coaching from a coach who's also trained the best in the world.

"I've trained Olympians, actors, pros...
AND I train during nap time."
I’m Joe, the Hypertrophy Coach. But first, I’m a husband and dad.
That also means I know how to meet Dad's right where they are, and train them in a way that matches their current goals, lifestyle and body.
Father Figure is built with that in mind.
Smart hypertrophy. Time-efficient structure. Joint-friendly progress.
No fluff. No garbage volume. No excuses.
The Father Figure Club isn't just workouts, it's a crew of dads pushing each other through the chaos and the comeback.

Access to a private dad-only chat

Messages, video replies and form feedback from Joe and coaches

Group challenges, check-ins, progress shoutouts

Access to a private dad-only chat
Perfect, we'll get you back on track, one smart session at a time.
No problem. You can run this with "garage gym" equipment. We provide 1-on-1 feedback for exercise swaps.
That's why it's built for dads. Short sessions. Flexible days. Realistic goals.
Exactly. This is about showing up with strength, energy, and muscle that lasts.

View your daily workouts at a glance

Instant feedback on your progress

Detailed insights post-workout

Group chat with Joe & other dads
You've built a life. A family. A legacy.
Now it's time to build the man who leads it, strong, capable, and proud.
30% off
Normal price: $29
Limited time deal
$100 off
$25/month
Limited time deal
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