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  • ad
    ad
    noun
  • ad-
    ad-
    a prefix occurring in loanwords from Latin, where it meant “toward” and indicated direction, tendency, or addition: adjoin . Usually assimilated to the following consonant; see a-, ac-, af-, ag-, al-, an-, ap-, ar-, as-, at-.
  • -ad
    -ad
    a suffix occurring in loanwords from Greek denoting a group or unit comprising a certain number, sometimes of years: dyad; triad .
  • ad.
    ad.
    abbreviation
    adverb.
  • a.d.
    a.d.
    abbreviation
    in the year of the Lord; since Christ was born.
  • A.D.
    A.D.
    abbreviation
  • AD
    AD
    abbreviation
    anno Domini Compare BC
Synonyms

ad

1 American  
[ad] / æd /

noun

  1. advertisement.

  2. advertising.

    an ad agency.


ad 2 American  
[ad] / æd /

noun

Tennis.
  1. advantage.

  2. ad in, the advantage being scored by the server.

  3. ad out, the advantage being scored by the receiver.


ad 3 American  
[ad] / æd /

preposition

  1. (in prescriptions) to; up to.


ad- 4 American  
  1. a prefix occurring in loanwords from Latin, where it meant “toward” and indicated direction, tendency, or addition: adjoin . Usually assimilated to the following consonant; see a-, ac-, af-, ag-, al-, an-, ap-, ar-, as-, at-.


-ad 5 American  
  1. a suffix occurring in loanwords from Greek denoting a group or unit comprising a certain number, sometimes of years: dyad; triad .

  2. a suffix meaning “derived from,” “related to,” “concerned with,” “associated with” (oread ), introduced in loanwords from Greek (Olympiad; oread ), used sporadically in imitation of Greek models, as Dunciad , after Iliad .


-ad 6 American  
  1. variant of -ade: ballad .


-ad 7 American  
  1. Anatomy, Zoology. a suffix forming adverbs from nouns signifying parts of the body, denoting a direction toward that part: dextrad; dorsad; mediad .


ad. 8 American  

abbreviation

  1. adverb.

  2. advertisement.


a.d. 9 American  
Or A.D.

abbreviation

  1. in the year of the Lord; since Christ was born.

    Charlemagne was born in a.d. 742.


a.d. 10 American  

abbreviation

  1. before the day.


a.d. 11 American  

abbreviation

  1. after date.

  2. autograph document.


A.D. 12 American  

abbreviation

  1. active duty.

  2. anno Domini. Also a.d.

  3. art director.

  4. assembly district.

  5. assistant director.

  6. athletic director.

  7. average deviation.


AD 1 British  

abbreviation

  1. anno Domini Compare BC

    70 ad

  2. military active duty

  3. military air defence

  4. Dame of the Order of Australia

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

-ad 2 British  

suffix

  1. a group or unit (having so many parts or members)

    triad

  2. an epic poem concerning (the subject indicated by the stem)

    Dunciad

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

ad- 3 British  

prefix

  1. to; towards

    adsorb

    adverb

  2. near; next to

    adrenal

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

-ad 4 British  

suffix

  1. denoting direction towards a specified part in anatomical descriptions

    cephalad

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

ad 5 British  
/ æd /

noun

  1. short for advertisement

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

ad 6 British  
/ æd /

noun

  1. Brit equivalent: van.  short for advantage

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

ad 7 British  

abbreviation

  1. Andorra

"Collins English Dictionary — Complete & Unabridged" 2012 Digital Edition © William Collins Sons & Co. Ltd. 1979, 1986 © HarperCollins Publishers 1998, 2000, 2003, 2005, 2006, 2007, 2009, 2012

Usage

Because anno Domini means “in the year of the Lord,” its abbreviation a.d. was originally placed before rather than after a date: The Roman conquest of Britain began in a.d. 43 (or began a.d. 43). In edited writing, it is still usually placed before the date. But, by analogy with the position of b.c. “before Christ,” which always appears after a date ( Caesar was assassinated in 44 b.c. ), a.d. is also frequently found after the date in all types of writing, including historical works: The Roman emperor Claudius I lived from 10 b.c. to 54 a.d. Despite its literal meaning, a.d. is also used to designate centuries, being placed after the specified century: the second century a.d.

In strict usage, ad is only employed with specific years: he died in 1621 ad , but he died in the 17th century (and not the 17th century ad ). Formerly the practice was to write ad preceding the date ( ad 1621 ), and it is also strictly correct to omit in when ad is used, since this is already contained in the meaning of the Latin anno Domini (in the year of Our Lord), but this is no longer general practice. bc is used with both specific dates and indications of the period: Heraclitus was born about 540 bc ; the battle took place in the 4th century bc

Etymology

Origin of ad1

First recorded in 1795–1800; by shortening

Origin of ad2

First recorded in 1915–20; by shortening

Origin of ad3

From Latin

Origin of ad-4

< Latin ad, ad- (preposition and prefix) to, toward, at, about; cognate with at 1

Origin of -ad5

Greek -ad- (stem of -as ), specialization of feminine adjective-forming suffix, often used substantively

Origin of -ad7

From the Latin word ad toward, anomalously suffixed to the noun; introduced as a suffix by Scottish anatomist John Barclay (1758–1826) in 1803

Origin of a.d.9

From Latin annō Dominī

Origin of a.d.10

From Latin ante diem

Explanation

An ad is a commercial or a print promotion for some product or service. In other words, an ad is an advertisement. When a company uses print or broadcasting — newspapers, magazines, the Internet, or television, for example — to attempt to sell more of something, it's an ad. Though the word ad is an informal shortened form of advertisement, it's become more commonly used than the original. Those in the business of advertising have objected to this slang form ever since it was first used, around 1840.

Keep Reading on Vocabulary.com

Vocabulary lists containing ad

Example Sentences

Examples are provided to illustrate real-world usage of words in context. Any opinions expressed do not reflect the views of Dictionary.com.

See Examples For:

Since 2022, ad spending on broadcast and cable TV has dropped 23%, to $51 billion in 2025.

From Los Angeles Times Jul. 19, 2026

In Rio de Janeiro, municipal workers this week covered up billboards with the message: "Betting ad REMOVED."

From Barron's Jul. 17, 2026

Adidas's main ad also features an AI version of Sir David Beckham - who, to be honest, might not have had time to attend filming in person.

From BBC Jul. 16, 2026

Those improvements, she said, along with better pricing power for ads aired during live sports events, could help double ad revenue in 2026 to around $3 billion.

From MarketWatch Jul. 15, 2026

It turned out the boy had seen a Sears newspaper ad with a picture of Santa Claus saying, “Hey, kiddies! Call me direct on my telephone!”

From "Fallout: Spies, Superbombs, and the Ultimate Cold War Showdown" by Steve Sheinkin

What’s more, the Cardinals are surging and better with ad- dition of Zach Ertz.

From Los Angeles Times Oct. 21, 2021

The new party was founded to “boldly ad- dress their issues, the war in Vietnam, the militarization of society, the problems of the poor, and the destruction of the environment,” the party’s website proclaims.

From Salon Dec. 31, 2015

From Aesop’s Fables to Arabian Nights, many classic stories are about ad- venture and quests.

From MSNBC Sep. 9, 2014

He must be backstage in case something goes wrong and he has to ad- lib.

From BusinessWeek Feb. 22, 2012

NOTE.—The forms ac-, af-, etc., are euphonic variations of ad-, and follow generally the rule that the final consonant of the prefix assimilates to the initial letter of the root.

From New Word-Analysis by William Swinton

To roll = rul‑i; suf. -ad denotes continuance. 9Weariness.

From International Language Past, Present and Future: With Specimens of Esperanto and Grammar by Clark, Walter John

To make sick = naŭz‑i; -ad denotes continuation. 8Tired of.

From International Language Past, Present and Future: With Specimens of Esperanto and Grammar by Clark, Walter John

Gay = gaj‑a; gloomy = malgaja; suf. -ad denotes continuance.

From International Language Past, Present and Future: With Specimens of Esperanto and Grammar by Clark, Walter John

The banner, which uses the neo-fascist group‘s signature colors, also references the hot-button American Eagle ad. “She has the best blue genes,” the banner says.

From Los Angeles Times Aug. 8, 2025

“We hear you today. We must hear you tomorrow. There are less than 8 million Jewish people in this country. Fewer than are watching this ad. They need you to add your voice.”

From Seattle Times Oct. 30, 2022

“I had posted an ad. I had arranged to meet him,” said Strausbaugh, 28, of Heidelberg Township, shifting in her seat as she recounted the details of her case.

From Washington Times May 25, 2019

The basis of the likes of Facebook, Twitter is ads, all they are is glorified ad. agencies nothing more.

From New York Times Jan. 31, 2018

“You gonna go try somewheres tomorrow. I mean it. The first thing you gonna do is answer this ad. You playing around, Ignatius. I know you.”

From "A Confederacy of Dunces" by John Kennedy Toole

The first exhibit of ancient glass in the New York museum’s history, “Ennion: Master of Roman Glass” features pieces dating from the early 1st century a.d. by Ennion, the era’'s preeminent maker of mold-blown glass.

From Architectural Digest Dec. 11, 2014

One Ennion jug, now fragmentary, survived a fire during the Roman capture of Jerusalem in a.d.

From Architectural Digest Dec. 11, 2014

Thought to have been written in 159 a.d., the twenty-one columns of glyphs were the first Olmec text long enough to permit linguists to decipher the language.

From "1491" by Charles C. Mann

They two men met on January 14,378 a.d.

From "1491" by Charles C. Mann

By 1000 a.d., trade relationships had covered the continent for more than a thousand years; mother-of- pearl from the Gulf of Mexico has been found in Manitoba, and Lake Superior copper in Louisiana.

From "1491" by Charles C. Mann

Its dominant object, a bronze sculpture of the god Veiovis, dates to the first century A.D., after Etruscans became Roman citizens.

From The Wall Street Journal Jul. 18, 2026

“In the 14th century A.D., a Moroccan explorer named Ibn Battuta documented that a buttery variation of khichuri was eaten daily in South Asia,” wrote Rachael Grow for Mashed.

From Salon Jun. 7, 2026

He argues that Ptolemy’s map of Britain from the second century A.D. was a “British wonder of the ancient world.”

From The Wall Street Journal Jan. 23, 2026

He played Georgio, the waiter in the crumbling hotel, in Carry On Abroad in 1972, and also killed daleks and cybermen in the 1966 Dr Who movie Daleks' Invasion Earth: 2150 A.D.

From BBC Aug. 10, 2025

The Japanese were so impressed by the new weapon that they commenced indigenous gun production, greatly improved gun technology, and by A.D.

From "Guns, Germs, and Steel: The Fates of Human Societies" by Jared M. Diamond

Emma Grede noted in her AD interview that the smaller size of the Malibu home was appealing because it allowed the family to feel more together.

From MarketWatch Apr. 27, 2026

Trivia AD, a company that organizes events around “Seinfeld” and other shows in New York and New Jersey, estimates as many as 30,000 people have tested their knowledge of the “show about nothing” since 2008.

From The Wall Street Journal Apr. 1, 2026

The 105 previous Archbishops of Canterbury, from St Augustine in 597 AD, have all been men.

From BBC Mar. 25, 2026

How AD Martin Jarmond gave him an extended contract with a $22.5-million buyout is beyond me.

From Los Angeles Times Feb. 21, 2026

AD, I realize there is nothing relaxing about thinking of all the fun you are supposed to be having.

From "A Good Kind of Trouble" by Lisa Moore Ramée

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