Facebook for WooCommerce

Description

This is the official Facebook for WooCommerce plugin that connects your WooCommerce website to Facebook. With this plugin, you can install the Facebook pixel, and upload your online store catalog, enabling you to easily run dynamic ads.

Marketing on Facebook helps your business build lasting relationships with people, find new customers, and increase sales for your online store. With this Facebook ad extension, reaching the people who matter most to your business is simple. This extension will track the results of your advertising across devices. It will also help you:

  • Maximize your campaign performance. By setting up the Facebook pixel and building your audience, you will optimize your ads for people likely to buy your products, and reach people with relevant ads on Facebook after they’ve visited your website.
  • Find more customers. Connecting your product catalog automatically creates carousel ads that showcase the products you sell and attract more shoppers to your website.
  • Generate sales among your website visitors. When you set up the Facebook pixel and connect your product catalog, you can use dynamic ads to reach shoppers when they’re on Facebook with ads for the products they viewed on your website. This will be included in a future release of Facebook for WooCommerce.

Support

If you believe you have found a security vulnerability on Facebook, we encourage you to let us know right away. We investigate all legitimate reports and do our best to quickly fix the problem. Before reporting, please review this page, which includes our responsible disclosure policy and reward guideline. You can submit bugs here or contact advertising support here.

When opening a bug on GitHub, please give us as many details as possible.

  • Symptoms of your problem
  • Screenshot, if possible
  • Your Facebook page URL
  • Your website URL
  • Current version of Facebook-for-WooCommerce, WooCommerce, WordPress, PHP

Installation

Visit the Facebook Help Center here.

Reviews

May 2, 2025 1 reply
everithing OK, quick response to problem, simple instalation and connections.
April 16, 2025 1 reply
Every time woocommerce or wordpress gets an update (so: every day that doesn’t end with Y), it adds a very irritating nag bar that says that “it’s not tested with this version of woocommerce/wordpress”. Can you add an option “ok, i don’t care, you don’t need to tell me every single day)
March 27, 2025 1 reply
Latest updates cause nothing but TROUBLE. DO NOT UPDATE until we know FOR SURE everything works properly. Last couple of updates broke Facebook connections and now broke site’s MOBILE MENU and SEARCH functions, thereby KILLING and LOWERING Google Search Console MOBILE Core Web Vitals.
March 14, 2025 1 reply
All the migration Facebook <-> Meta went wrong. I can’t add my own pages to my own portfolio, Meta blocked my ads account due to multiple trials to place an add, and it is suspended forever. I try to connect the app to the business center, there is prohibition to use my own pages!!! Support not existing, what a poo app and service
February 28, 2025 1 reply
Numerous issues with page rendering make this plugin virtually useless. When it is activated it basically will not sync and show a product in your Meta Catalogue either so you have to constantly go there directly to keep making products active each time you edit something for a product.
Read all 443 reviews

Contributors & Developers

“Facebook for WooCommerce” is open source software. The following people have contributed to this plugin.

Contributors

“Facebook for WooCommerce” has been translated into 18 locales. Thank you to the translators for their contributions.

Translate “Facebook for WooCommerce” into your language.

Interested in development?

Browse the code, check out the SVN repository, or subscribe to the development log by RSS.

Changelog

3.4.7 – 2025-04-17

  • Tweak – Added external_variant_id to the feed file by @mshymon in #2998
  • Tweak – Added support for syncing product type by @vinkmeta in #3013
  • Tweak – Relocating bulk actions by @SayanPandey in #2943
  • Tweak – Filtration on All Products page | Synced and Not Synced by @SayanPandey in #2999
  • Tweak – Updated PR Template by @vinkmeta in #3019
  • Fix – Null check exceptions by @vinkmeta in #3015
  • Tweak – Relaxing sync validations by @raymon1 in #2969
  • Tweak – Truncates extra characters from title and description by @raymon1 in #3023
  • Tweak – Updated PR template by @vinkmeta in #3053
  • Fix – The item not found error by using filter in the product endpoint @vinkmeta in #3054
  • Fix – Bug where MPN input box had no tooltip by @devbodaghe in #3034
  • Tweak – Investigation: WooCommerce to Facebook Product Attribute Syncing by @devbodaghe in #3033
  • Fix – Add parent product material inheritance for variations by @devbodaghe in #3035
  • Fix – Tooltip Messages for Skirt Length and Sleeve Length by @devbodaghe in #3039
  • Fix – Typo in Admin.php by @SayanPandey in #3063
  • Add – Add separate short_description field to Facebook product data by @devbodaghe in #3029
  • Tweak – Sync short description remove dropdown by @devbodaghe in #3031
  • Tweak – Short Description Fallback by @devbodaghe in #3048
  • Fix – A problem where Purchase event was not firing if thankyou page was not shown or Purchase state updated through Woo dashboard by @vahidkay-meta in #3060
  • Tweak – Remove type casting for gpc to int by @devbodaghe in 3078
  • Tweak – Disable unmapped fields to batch api by @devbodaghe in #3079
  • Fix – Product variation fields not saving correctly by @devbodaghe in #3090
  • Fix – Removed failing test due to merge conflicts @vinkmeta in #3103

See changelog for all versions.