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WordPress is an open source blog publishing and content management system, based on PHP and MySQL.

Adobe Commerce (previously Magento) is an e-commerce platform based on PHP, owned by Adobe.

Zendesk provides hosted customer service software.

PHP is a scripting language for creating websites.

Ruby is a general-purpose object-oriented language originally developed by Yukihiro "Matz" Matsumoto in Japan.

JavaScript is a lightweight, object-oriented, cross-platform scripting language, often used within web pages.

jQuery is a JavaScript library that simplifies HTML document traversing, event handling, animating and Ajax interaction. Originally developed by John Resig.

Bootstrap is an open source HTML, CSS, and JavaScript framework.

RequireJS is a JavaScript file and module loader.

Cloudflare Server is a web server developed by Cloudflare.

Envoy Proxy is a proxy server designed for large service-oriented architectures.

Unix is a range of operating systems originally developed at Bell Labs. This includes Unix and Unix-like systems, such as Linux.

Zendesk provides hosted customer service software.

CenturyLink is a multinational communications company headquartered in USA, owned by Lumen. This includes its subsidiaries CenturyTel, Savvis, Qwest, Embarq and the former brand Level 3.

DigitalOcean is a US-based web hosting provider.

Fastly is a content delivery network.

Cloudflare provides a content delivery network.

Webscale CloudFlow (formerly Section) provides a content delivery network.

Cloudflare provides DNS servers and other web services.

Gmail is the email service provided by Google.

Zendesk provides hosted customer service software.

Let’s Encrypt is a free, automated, and open certificate authority provided by the Internet Security Research Group.

Meta Pixel (formerly Facebook Pixel) is an analytics tool to track actions on websites.

Microsoft Clarity is a website visitor tracking tool.

Hotjar is a website analytics and feedback application.

Microsoft UET (Universal Event Tracking) records what visitors do on a website after they click on an ad.

New Relic is a web application performance management tool.

Monetate enables website owners to get insights into visitor's behavior.

Google Analytics is a free service to get detailed statistics about the visitors of a website, provided by Google. This includes the Ads conversion tracking and the Floodlight services.

The Google Advertising network consists of AdSense, DoubleClick and other services.

Awin (formerly Zanox and Affiliate Window) is an affiliate marketing network. This includes the former brand Affilinet.

The Google Tag Manager is a Google service to support webmasters to manage tags on their websites.

Adobe DTM (Dynamic Tag Management) is a tag management system by Adobe, part of Abode Analytics. This includes Satellite, previously owned by Search Discovery, and Adobe TagManager.

External Cascading Style Sheets define style rules in a separate CSS file.

Embedded Cascading Style Sheets define a set of style rules in a <style> element within a web page.

Inline Cascading Style Sheets define style rules directly within an (X)HTML element using the style attribute.

Session cookies are temporary cookies, which are deleted when the user closes the browser.

Persistent cookies with an expiration time of up to 1 day.

HttpOnly cookies are used only in the HTTP protocol and not in client side scripts, which may increase security.

Non-HttpOnly cookies are used in the HTTP protocol and also in client side scripts, which may be a security threat.

Secure cookies are used only via an encrypted connections, which may increase security.

Gzip (GNU zip) is a file compression algorithm.

Brotli is a lossless compression algorithm developed by Google.

A weak ETag is an HTTP header field for validation of cached web pages, that indicates a semantically equivalent page in the cache.

HTTP/2 is the second major version of the HTTP network protocol.

HTTP Strict Transport Security (HSTS) defines a mechanism enabling web sites to declare themselves accessible only via secure connections.

The websites redirects visitors to its www subdomain, e.g. from example.com to www.example.com.

The websites redirects visitors to use SSL encryption, e.g. from http://example.com/ to https://example.com/.

The Open Graph protocol, originally developed by Facebook, is an RDFa-based format that enables any web page to become a rich object in a social graph.

Twitter/X Cards enable automatic attachment of photos, videos and media elements to tweets.

JSON-LD (JavaScript Object Notation for Linked Data) is a method of encoding Linked Data using JSON.

Generic RDFa (Resource Description Framework in attributes) is RDFa without further specialization.

Microdata is a specification to integrate metadata within existing content on web pages.

HTML5 is the fifth revision of the HTML standard.

UTF-8 (8-bit Unicode Transformation Format) is a variable-length character encoding for Unicode, which is backwards compatible with ASCII.

JPEG (Joint Photographic Experts Group) is a lossy compression method suitable to store photographic images.

PNG (Portable Network Graphics) is a lossless compression image format, suitable to store graphics with uniformly colored areas, and originally introduced as a free, open-source successor of GIF.

Scalable Vector Graphics (SVG) is an XML-based vector image format.

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