Iliana Blasdell is a marketing professional whose career spans brand strategy, trade marketing, and now, music management. After building her expertise at companies like Red Bull and Neuro, where she led high-impact retail initiatives and cultural campaigns, she’s now channeling that experience into the music industry. Iliana currently manages emerging alternative hip-hop artist Balou, bringing a strategic and creative lens to his career development. From coordinating festival appearances to shaping his brand identity, she’s helping guide his path while navigating the evolving music landscape. Her passion for culture, storytelling, and live experiences drives her work as she builds a bridge between consumer marketing and artist growth.
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Hi! My name is Sierra and I am currently a student attending University of Maryland and aspiring artist/tour manager! When I am not at a concert, I am either curating a marketing plan for UMD's Student Entertainment Events, meeting with my mentor to develop my artist management project as a She Is The Music mentee, venue coordinating a recital at The Clarice Smith Performing Arts Center, or helping out at an event hosted by I.M.P.'s Merriweather Post Pavilion! Please feel free to reach out- I love learning about all facets of the music industry!
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Creative Media & Entertainment Specialist with a robust track record in strategic planning and media management, adept at curating soundtracks and aligning music with visual productions. Leverages extensive experience in event logistics and stakeholder communication to enhance production quality and efficiency.
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I’m an artist, trumpeter, singer-songwriter, producer & touring musician who lives in service to the music. I’m a long standing member of Beyoncé’s band & a musical contributor to 12 world tours, 23 grammy affiliated projects & multiple platinum records with everyone from Roy Hargrove to Karol G, Lupe Fiasco, Alejandro Sanz & more. I love creating safe spaces (especially studio settings) for women to collaborate and grow together. Most recently I became a mother and chose to play trumpet for the entire Renaissance Tour fully pregnant. Women can do anything & we deserve a seat at the table in the music industry & all other sectors of business!!
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Dani Thompson is CEO and Founder of DNT Entertainment; a boutique label, artist development, management, music marketing and PR agency.
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Cynthia is a multifaceted music professional, based in Los Angeles, with over 15 years experience in the music industry. She's worked within the areas of A&R, Label Partnerships, Artist Development, Label Management, Marketing, Music Licensing, and Music Supervision at Interscope Geffen A&M Records, Capitol Records, Warner Bros Records, Alfred Publishing, and UMLE; and is also, of course, a musician! Cynthia has a strong background in musicology and holds a Bachelor's degree in Music Business Administration and Vocal Arts (Opera) from California State University Northridge and a Master's degree from USC (FIGHT ON!). As a musician and songwriter, she's been singing Rock all her life and also spent many years performing as a classically trained singer. Cynthia loves discovering, developing, and pitching new artists, collaborating in studio sessions, negotiating label partnerships, placing music in film/tv, and helping musicians, especially vocalists, hone their skills. She has been fortunate enough to have worked on music projects with artists such as The Rolling Stones, U2, Guns N' Roses, Lady Gaga, Audioslave, Chris Cornell, Weezer, Alejandro Sanz, David Bisbal, Jenni Rivera, Red Hot Chili Peppers, Linkin Park, Muse, Juanes, Snow Patrol, Atlas Genius, Tokio Hotel, Mastodon, and The Cure, as well as soundtrack album projects such as Where the Wild Things Are, 127 Hours, Kung Fu Panda, Despicable Me, Slumdog Millionaire, and World War Z to name a few. Her involvement in Label and Brand Partnerships includes Beats by Dre (Apple), KROQ's Weenie Roast, Vans Warped Tour, The Recording Academy, and many more partnerships with major label artists. Out of all the roles she's held, her favorite is A&R. She thrives on pitching new artists and songwriters to Labels and Publishers, and spends her her time scouting at shows, working with indie artists, and doing studio session work.
View Profile →SITM is a nonprofit organization increasing the number of women working in music - songwriters, engineers, producers, artists and industry professionals.
We are an independent, global network that operates as a unifying organization for women from across the industry, creating strength and impact on a global scale. As an umbrella nonprofit, we also provide resources and support for female-focused initiatives that are working to create meaningful change - both through our own programs, as well as external efforts around the world.
Programs include an all-female songwriting series, industry database of women creators and mentorship program, with more to come. Our initiatives serve women in the industry today while fostering the development of future generations.
A first-of-its-kind collaboration spanning the music industry, SITM is powered by creators, publishers, record labels, talent agencies, industry groups, media companies, streaming services, and more.
Together, we are creating change for women and building an equal future for music.
The industry’s official, global database of women working across the music industry. A source for discovering, connecting and creating with women, the SITM Database - powered by Billboard -features vetted, verified creators spanning songwriters, engineers, producers, studio positions and live / touring professionals, with more positions to come.
Music’s all-female, global songwriting series to increase the number of women creators. With support from industrywide allies, SITM connects artists with songwriters and studio professionals for writing sessions around the world. Our partner organizations also work to amplify resulting songs.
The SITM Mentorship Program is designed to inspire and develop the next generation of women in music. The program empowers young women in the music industry; by bolstering their confidence and having them learn from women actively involved and employed within the industry, SITM’s mentees will not only feel secure in joining the music industry but also working toward leadership roles. Participants in the Mentorship Program will gain valuable, firsthand insight into all areas of the industry, including but not limited to touring, producing and songwriting.
