Objectified
Why the Hellcat Is Rap’s Signature Muscle Car
The Dodge Challenger SRT is loud, fast, and one of hip-hop’s most namechecked vehicles.
By Sheldon Pearce
Why Rap Is Obsessed With Dracos
How a signature look, state laws, and Soulja Boy made the AK-indebted semi-automatic pistol a hit with rappers.
By Sheldon Pearce
Exploring Hip-Hop’s Love Affair With Bape
The rise and resurgence of the Japanese streetwear brand A Bathing Ape 25 years later.
By Sheldon Pearce
Why Is Rap Obsessed with Naruto?
Hip-hop’s love affair with Asian media has gone from kung fu movies to Dragon Ball Z and now, Naruto.
By Sheldon Pearce
Why Tesla Is Hip-Hop’s Car of Choice
How technology, futurism, and status made Elon Musk’s autos popular with rappers.
By Sheldon Pearce
Objectified: Rap’s Obsession With Patek Philippe
Why the Swiss luxury watch has become hip-hop’s preferred timepiece.
By Sheldon Pearce