Implicit Memory for New Associations: Types of Conceptual Representations

In Jeffrey S. Bowers & Chad J. Marsolek, Rethinking Implicit Memory. Oxford University Press UK (2002)
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Abstract

This chapter focuses on the memory representation of newly acquired associations. The chapter begins with a brief review of previous investigations on implicit memory for new associations and of theoretical accounts that have been offered for their findings. It uses the theoretical accounts for making specific predictions about memory for newly acquired associations for two types of materials: word–word pairs and picture–word pairs. The final section of the chapter reports two experiments that tested the predictions.

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