Advertising. From strategic planning to media implementation

Journal for the Study of Religions and Ideologies 9 (27):356-361 (2010)
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Abstract

Review of Delia Cristina Balaban, Advertising. From Strategic Planning to Media Implementation, (Iaşi: Polirom, 2009)

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References found in this work

On the incommensurability of theories.Jaakko Hintikka - 1988 - Philosophy of Science 55 (1):25-38.
Myths, Archetypes And Stereotypes In Contemporary Romanian Advertising Communication.Delia Cristina Balaban - 2010 - Journal for the Study of Religions and Ideologies 9 (26):244-248.

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