Activity - my favorite part of the new Nozbe - or why as CEO I hate asking for status updates
â Nozbe,âïžProductivity
Normally on this blog Iâm not writing much about details of my app, Nozbe. I write about lessons learned in business, life and the like, but hardly about the particular features of Nozbe app⊠however when a feature helps me become a better CEO, I think it deserves a highlight. Let me explain why I hate asking people for status updates and why the âActivityâ view in Nozbe helps me stay on top of things without doing any kind of asking.

- The CEO needs to know the status of things!
- The âold schoolâ of status updatesâŠ
- âŠand getting status updates the âold wayâ sucks!
- The new way of getting the status updates - just get them, donât ask for them!
- Example with a screenshot from my actual Nozbe account
- Be a better CEO thanks to Nozbe!
The CEO needs to know the status of things!
As the leader of the company itâs my job to know whatâs going on. If projects are progressing. How are the things going along. If there are any roadblocks ahead of us.
The buck stops with me. I need to know this stuff.
After all, the CEOâs responsibility is to plan ahead and execute on the vision. And they canât do that if they arenât aware of the situation around them.
The âold schoolâ of status updatesâŠ
Before Nozbe the CEOs would get status updates in a number of ways:
- regular meetings with direct reports - weekly or monthly meetings with people responsible for things
- meetings with teams - yes, more meetings, now with more people, which limits their ability to do the actual work
- regular status reports - if meetings werenât enough, CEOs would require written reports by their team or project leads, usually by email
âŠand getting status updates the âold wayâ sucks!
These ways of getting status updates is bad on many levels:
Problem 1 - Updates through meetings are expensive
Too many meetings and too much email - which basically means that too many people are involved in a type of work that doesnât produce results. And potential of irregularity or forgetfulness.
Problem 2 - asking for status updates means youâre admitting you donât know whatâs going onâŠ
I know it sounds silly, but people expect the CEO to know. So when the CEO is asking about a status update, they admit that they have no clue whatâs going on.
And itâs not just the fact of being perceived as a person who is clueless, but just feeling clueless. I want to feel like Iâm in control. Like I know whatâs up. At all times.
Problem 3 - status updates through meetings or email may contain incomplete information or nuance which was important!
Very often the person whoâs preparing a status update might not focus on things that the CEO needs to know. Or they might omit something which to them seemed trivial but to the CEO was key information. Both people might have different perspectives.
The new way of getting the status updates - just get them, donât ask for them!
These days I hardly ever ask anyone for a status update, because I donât need to ask. I can just get it. I can read it. Itâs there generated for me automatically.
How can a status update be generated automatically? Well, it can when all the projects are happening transparently inside Nozbe!
Step 1. Use the new Nozbe for all the projects in the team
In Nozbe we currently have 137 projects that are accessible to me, shared by all 20 of us on the team. This is all the stuff thatâs happening inside my company now. While I have access to these projects, I donât follow all of them. I only follow the projects that are strategically important to me. Out of all these projects I only actively follow 30 of them. These are my key strategic projects.
Anyway, as I have access to all the projects, if I want to know how a particular project is doing, I can just check it out. I can find this project on our list, open it and review the tasks there. If thereâs still something I donât know, I can just add a comment to a particular task asking for details.
Again, before I ask anything, I can review the project first.
Step 2. Go through the âActivity viewâ in Nozbe regularly
Now the brilliant âActivity viewâ comes into play. Itâs divided into three sections:
- Section 1 - new activity in tasks Iâm responsible for - so that I can see whatâs going on in my tasks. Maybe someone just helped me out or gave me some feedback? Itâs all in there.
- Section 2 - new activity in tasks I participated in - whenever I actively participate in a task by either commenting on it or giving it a reaction or changing one of its parameters, Nozbe knows this task is interesting for me. In this section I can easily see the new activity in these tasks - if they got done, who took them over, what kind of feedback was added.
- Section 3 - new activity in projects I follow - I can quickly see whatâs going on in the projects that I chose as important to me - how the tasks get done, what people are saying in the comments, generally whatâs going on there.
- and lastly: new activity in the team - I can see the new projects that are being added by the team members (and I can choose to follow them or not) or which projects are being completed. I know whatâs happening in the team.
As the CEO, just be reviewing the âActivityâ view gives me an overall outlook on whatâs going on in my company. Even though weâre completely remote and I donât see people face to face, I know whatâs going on! Without asking!
Today is Friday, a Mighty Friday, so going through the Activity view is basically my way of doing my Weekly Review.
Step 3. Add âstatus tasksâ in key projects - like new Nozbe features
In the new Nozbe you can not only follow a project - you can even follow a particular task or tasks in projects that youâre not following. This is a true game changer.
Each new big feature in Nozbe gets its own project and one of our programmers is responsible for it. I donât follow these projects as I donât need to know the details of how these features get done. Our QA engineer and product manager do that. But I want to know the status of the feature - how itâs progressing.
Our solution became adding one âstatus taskâ in each of these projects. Then the programmer responsible for the feature mentions in a comment to this task everyone interested, including me. This way Iâm automatically âfollowingâ this task and I get updates to this task in my âActivityâ view.
Thatâs my way of staying on top of each new Nozbe feature without knowing all the nitty-gritty. Itâs fantastic. I get all the information from the status task and if I ever want to know more, I can always open the project and review it.
Again, I know the status of the feature without ever asking my product manager, QA engineer or the responsible programmer.
Iâm not interrupting anyone or creating artificial status meetings to know whatâs going on.
Example with a screenshot from my actual Nozbe account
Just look at the screenshot below:

On the screenshot you can see the 4 Nozbe quadrants of Productivity with the âActivityâ view open.
- In âActivity viewâ Iâm reviewing the âtasks I have participated inâ.
- In âActivityâ task list you can see the âStatus tasksâ of Nozbe features and some internal announcements - yes, the Templates are coming to the new Nozbe next week!
- In the âstatus taskâ of âbetter mention notificationâ you can see a pinned comment that explains the feature, people responsible for it and me as one of the people being mentioned - this way Iâm automatically following this task.
Be a better CEO thanks to Nozbe!
Thatâs right - if the whole teamâs communication is in tasks, we have fewer meetings, we donât use email internally and I can review everything whatâs going on even on my iPhone on a Friday like today which makes me a better CEO.
You should try Nozbe, too. Itâs free for up to 5 people and 5 active projects, so thereâs no excuse!