NU Standard PRO
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RESERVE YOUR SEAT! 09.08.25
RESERVE YOUR SEAT! 09.08.25
NU Standard Beauty delivers innovative hair wellness solutions, blending science and care for healthy, thriving hair. Rooted in three generations of expertise, we offer products designed to repair, hydrate, and simplify haircare routines while promoting inclusivity and wellness for all hair types.
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Shop Products [For PROs Only]
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Hydrasilk® - How It Works?
Hydrasilk® - How It Works?
NU Standard PRO Registration
NU Standard PRO Registration
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Find a NU Standard® PRO Salon/Stylist
Find a NU Standard® PRO Salon/Stylist
NU Standard Beauty delivers innovative hair wellness solutions, blending science and care for healthy, thriving hair. Rooted in three generations of expertise, we offer products designed to repair, hydrate, and simplify haircare routines while promoting inclusivity and wellness for all hair types.
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Upcoming Events
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Get Certified!
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EXPLORE
NU Standard Beauty
NU Standard Beauty
NU Standard Beauty delivers innovative hair wellness solutions, blending science and care for healthy, thriving hair. Rooted in three generations of expertise, we offer products designed to repair, hydrate, and simplify haircare routines while promoting inclusivity and wellness for all hair types.
3 Generations of Haircare
3 Generations of Haircare
Discover the inspiring journey of our family, spanning three generations of innovation and expertise in haircare, dedicated to health and wellness.
STOP Diversion
STOP Diversion
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Instagram
HYDRASILK® Bond Strengthener Shampoo
HYDRASILK® Bond Strengthener Conditioner
HYDRASILK® Bond System Single-Use
HYDRASILK® Bond System
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