The future is video
350 million people have streamed a video podcast on Spotify in the past year.
The message is clear: video is here to stay.
350 million people have streamed a video podcast on Spotify in the past year.
The message is clear: video is here to stay.
Over 430,000 shows upload video on Spotify. These shows are leading the future of podcasts — standing out with visual storytelling and deeper fan engagement.
Video isn't just popular, it's what fans want: in a recent study, 72% of podcast listeners said they prefer shows with video1. With more people than ever watching podcasts on Spotify, publishing video is one of the fastest ways to grow your audience.
The Unplanned Podcast
Ghost Huns
Goalhanger
Two Hot Takes
Chris Williamson
Jake Shane
The Dropouts
Much to Discuss
Good Children
Talk of Thrones
The Unplanned Podcast
Ghost Huns
Goalhanger
Two Hot Takes
Chris Williamson
Jake Shane
The Dropouts
Much to Discuss
Good Children
Talk of Thrones
Spotify's video functionality allows our clients another way to engage with their communities, and we're seeing promising signs that video is increasing consumption, comments, and other forms of engagement on the platform.
— Jeff Umbro, CEO, Podglomerate
