I mean, I would ask for the country first (because not all countries have zip/postal codes), but the point stands…
When I was in Amsterdam I was really impressed with the code that Rose was writing and I encouraged her to share it. Here it is: drop this script into a web page with a form to have its values automatically saved into local storage (and automatically loaded into the form if something goes wrong before the form is submitted).
I click the link. The page loads fast. I navigate the surprisingly sparse yet clear form inputs. And complete the whole thing in less than thirty seconds.
Oh, how I wish this experience weren’t remarkable!
Simple forms with clear labels. Little to no branding being shoved down my throat. No array of colors, big logos, or overly-customized UI components.
This ever-growing curated collection of interface patterns on CodePen is a reliable source of inspiration.
I only just found this article about those “mad libs” style forms that I started with Huffduffer.
This is a terrific collection of guidelines for form design.
Some ways of combining security and usability for two-factor authentication on the web.
Science, the web, and user experience.